Loan Data

Today, everything that is published online is potentially visible to 4.95 billion Internet users 1 . The emergence of digital technology with social networks and online reviews has given rise to e-reputation , a significant phenomenon for businesses. Indeed, your customers' comments have a direct ...

With the boom in social media, local visibility on social networks has become essential to develop your social to store and therefore your turnover. As proof, 55% of online advertising investments generate in-store sales 1 and 72% of companies have increased their turnover and in-store traffic ...

When looking for a local business, Internet users have several tools at their disposal. In particular, they can consult search engines directly or make their request within their favorite local directory. This is where things get complicated because there are a large number of local directories ...

You couldn't have missed the news (well, unless you live in a cave), the Summer Olympics are returning to France for the first time in 100 years. The Olympic flame has been passing from hand to hand for a few weeks now and the opening ceremony will not be long in coming.

So, when we know that 15 ...

This technique is at the heart of the development of brands in the digital age. Indeed, 3 out of 4 consumers say they prefer to finalize their purchases in store after researching online 1 . It is therefore very important to develop a drive-to-store strategy and concrete actions in order to be part ...