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Event management is a dynamic process that involves applying business management and project management skills to create, plan, and manage events of any kind. The term can be applied to both corporate and social events. Good event management involves a combination of technical and creative skills ...

The fact is that companies that prioritize customer experience generate 60% more profits than those that don't.

But how do you create a customer experience that delights and converts more prospects into loyal, profitable customers?

You'll need a solid customer lifecycle management (CLM) process ...

Welcome Blog Social networks Social Networks: the Digitaleo glossary
Today, social media is much more than an app where people connect to pass the time. For businesses, it is a direct and essential gateway to their potential customers .
LinkedIn, Facebook, Instagram, TikTok, whatever, all these ...

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Welcome Blog Distributed / Local Marketing Digital Asset Management: the Digitaleo glossary
Today, companies struggle to share files, sometimes too heavy, which makes communication between employees complicated, even more so for brand networks. The challenge for the ...

Or how to complement several direct marketing disciplines in one campaign

Direct marketing emerged many years ago as another link in the chain of doing business (in fact, the first catalogues – of Greek and Latin books – appeared in Europe shortly after Gutenberg invented the printing press around ...

no matter what More than half of email openings are done from mobile devices.
The number of mobile phones with 3G and 4G Internet access in Spain is one of the largest in the entire OECD. This means that we no longer only communicate by email through our computers at home or at work, but from ...

The company's C-board has been strengthened with the addition of Antonio Salamanca, the new Chief Operations Officer, Per Widlund, Director of International Business, and Gerardo Raído, Chief of Digital Business.

DataCentric thus completes the process of succession that began two years ago with the ...

I once read a company advertising itself with the slogan “ The best database is the Internet .” At the time, about 5 years ago, the phrase sounded fantastic, but making it a reality was downright difficult and I was aware that whoever was saying it had no idea of ​​its technical complexity.

Over ...

Goa, India’s smallest state known for its vibrant beaches and cultural heritage, has gradually transformed into a major destination for gaming enthusiasts and casino lovers. Often dubbed “India’s Las Vegas,” Goa offers a unique gaming scene with its blend of land-based and floating casinos ...

Choosing the right garage door for your home is a big decision that combines both aesthetics and functionality. A garage door not only provides security and protection for your vehicle but also significantly influences your home’s curb appeal. When looking to replace or install a new garage door ...