Loan Data

If you want to increase your results, I present to you the sales funnel: a strategic model, essential for companies looking to close deals in a consistent and scalable way.

A simple visitor does not become a customer overnight. There are several steps (not predictable, but possible) that he will go ...

Google has established itself in the digital world. Since its origins, when it was a simple search engine called BackRub, until today, many changes have occurred in its structure.

Not only that, but the company has expanded its horizons and now goes far beyond web searches.

Today, we can consider ...

Keywords are terms used in search engines to express the information that users want to find on the Internet.

When it comes to marketing, especially Digital Marketing, keywords are one of the fundamental concepts, which are a common factor in any strategy and material.

Do you know what this term ...

A marketing strategy requires some essential steps, such as: clear objectives, solid buyer personas, consistency, good marketing channels, tools and a thorough analysis of results.

There's no denying that marketing is already part of most people's lives today, right?

All you need is an Internet ...

Push notifications are clickable messages sent from a website to the browser of a user who has given permission.

In one day, you receive several types of notifications from the applications installed on your mobile. For example: you are notified of a new message on WhatsApp, the arrival of a new ...

Is the sales funnel dead? That’s the big news sweeping through the marketing corridors. A new technique that expands the function of our famous funnel has emerged in its place. If you want to know what it’s all about, keep reading.

The Flywheel seems to have arrived in the marketing world to stay ...

Educational technology is a set of resources, processes and tools of Information and Communication applied to the structure and activities of the educational system in its various areas and levels.

The digital age has revolutionized every aspect of our daily lives, and education is no different ...

Webinar is a visual content used in Marketing strategies to provide information on a topic through a live broadcast on the Internet.

You already know the importance of Content Marketing, but you don't understand how to build an effective Webinar strategy and how they will bring results to your ...

The ROI of Content Marketing is the metric that allows calculating the return projections of the investments made in the production of content to attract customers.

A common challenge in the life of a marketing professional is proving the value of their work to their superiors and to the market ...

One of the biggest difficulties for companies is to know their audience thoroughly. The more you know about them, the better segmented your business is. The empathy map is the tool that allows this approach. It puts the company in the right direction to carry out campaigns, develop products and ...