In some cases, it may be necessary to completely rewrite the content, change the structure of the web resource or the link promotion strategy. And while this work is underway, the site loses visitors and potential customers. Therefore, in order to avoid being filtered, you need to know how a particular algorithm works, and also continuously monitor changes, because what was considered acceptable yesterday may lead to sanctions today. Let's consider the main Google algorithms. "Panda" google search algorithms This Google algorithm checks how high-quality the content is on the site. As we have already said, the search engine puts forward special requirements for it. Here is what is important: Benefits for the reader. Content should answer user questions or provide the most complete information about products and services. Uniqueness. Texts should not be repeated either within the site or outside of it - copying materials from other resources is unacceptable.
Precision: Each page should tell free brazil number for whatsapp about something specific, without unnecessary information. Ease of reading. For better perception of information, it is better to break the text into parts, use lists, tables, etc. Before the introduction of Panda, the quality of content posted on websites was frankly poor. These were mainly texts in which key queries were entered in a completely unreadable form. They brought traffic, but such a web resource was absolutely useless for users. After the introduction of Panda in 2011, many sites significantly dropped in positions. Their owners had to optimize or completely delete texts that fell under the filter, and wait a long time until the web resource returned to its previous positions in the search. Sometimes the wait was up to six months. Today, this Google ranking algorithm penalizes for: plagiarism; AI or user generated content (e.
g. paid comments); keyword spamming; duplication of content on different pages of the same resource; bad user experience. To protect your resource, carefully monitor the uniqueness of the content and remove duplicate pages. "Penguin" google algorithms 2024 Before Google's Penguin algorithm appeared, you could quickly get to the top of search results by simply purchasing a few thousand rented links. After it appeared, unnatural link mass caused many resources to drop in search results. Those who did not manage to get under the filter refused to rent links. But this still led to a drop in positions, since the sudden disappearance of a huge link mass raised questions for the search engine. Therefore, today the link profile is built up gradually. And the main emphasis is not on the number of backlinks, but on their quality. It is better to get one relevant link from a resource with a good reputation than a dozen links from dubious sites.