that do not excite us, that scare us, that surprise us... and these managed to capture our full attention. So much so that we were capable of telling them again once we had heard them. And this is what interests poland telegram data companies, to ensure that their stories endure in the minds of consumers. That's why today I'm going to give you a few examples of the types of storytelling you can use to reach the hearts of your potential customers.

Types of storytelling to succeed in your marketing strategy Personal stories. These stories that have happened to real people can be approached in different ways, they can be company success stories, stories of overcoming linked to the brand, among others. The purpose of this type of storytelling is to generate emotions, awaken feelings so that a user performs a specific action, normally linked to their purchasing decision.