Not only do people use it to stay in touch

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With their loved ones and keep up with topics that matter to them, but it’s an integral part of how they decide what products and services to buy. That said, a solid social media presence is a must for any business, but not all of today’s most popular networks are created equally in this regard. Facebook and LinkedIn are considered the strongest choices for business purposes.


Here are some of the critical factors to consider when figuring out whether Facebook austria telegram database or LinkedIn should be your primary network for marketing your business. Ideal Target Audience The key to a successful social media marketing campaign is to figure out where your target audience likes to hang out and meet them there. So who are you looking to reach via your current marketing efforts? If you want to connect with large numbers of regular Joes and Janes, then you can’t beat Facebook.


Whether they openly love it or claim to hate it, just about everyone has a Facebook account and uses it daily, so a strong business presence there means constant potential access to 2.8 billion users. Facebook also boasts a more diverse mix of ages when it comes to their users, with about 10 percent of them falling below age 18 or above 64. On the other hand, LinkedIn has about 64.