For companies that want to reach their target audience through digital channels, content marketing is a must .
Even if your business operates offline, the best content marketing services will bring you value.
With a powerful content marketing strategy, you can connect with list of ghana whatsapp phone numbers audiences nearby and with others that are even thousands of miles away.
Why invest in content marketing services?
That connection translates into some notable benefits, including:
GROW YOUR BUSINESS
Consumers use the Internet for everything from posting videos of cats and dogs to finding products for their new home.
Additionally, 80% of consumers use the Internet to research services or products, and when it comes to local searches, these have increased by more than 500% in recent years.
If you want to grow your business, it is no longer enough to just use traditional marketing or advertising.
Online visibility is critical , and that's where content marketing comes into play.
With a strategic content marketing plan and the help of our agency, you can connect with consumers at different stages of the purchasing funnel.
With the assets this technique offers, such as long-form content, blog posts, or infographics, you can create top, middle, and bottom of the funnel content that guides users from one stage to the next.
This will lead them to the bottom line, and that's where you'll see purchases, quote requests, and calls.
The result? A growing business, with zero signs of slowing down.
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BUILD BRAND AWARENESS
Your brand is one of the most valuable assets your business has.
Branding defines your business, as well as contributing to customer retention and loyalty. It also influences your customers' purchasing decisions, so creating brand awareness is a must.
With our content marketing management services, you can increase brand awareness among your target audience. However, it takes time to build brand awareness.
That's why content marketing is an ongoing strategy , just like search engine optimization (SEO).
Like SEO, content marketing offers long-term revenue and brand recognition for your business .
With increased brand awareness, you can get more shoppers to choose your business when they're ready to buy.
Why? For weeks, months, or even years, you've been providing them with high-quality, informative content. This quality content has provided value by answering their questions and offering guidance.
Research also confirms that content marketing is an inexhaustible source of brand awareness .
By building your brand and establishing brand loyalty, you can increase your market share by up to nine times. This, especially in competitive industries, is massive reach.
Why invest in content marketing services?
INCREASE YOUR INCOME
Another reason why companies invest in content marketing?
Your increasing conversion rate.
Recent studies revealed that companies with content marketing plans have conversion rates 6 times higher than companies that avoid this digital marketing strategy.
If your monthly conversion rate is 35%, whether for product purchases, store visits, or newsletter signups, a six-fold increase would increase your conversion rate by 2%.
It may seem like a small profit, but consider the average value of a new lead or the average spend of a customer.
Better yet, think about your competition.
With our competitive content marketing services, you will gain a competitive advantage in your market.
This advantage helps your business gain more valuable leads and customers, limiting the growth of your competitors.
The result is a business that is expanding its market share and revenue.
