How to Plan a Year-Long Email Marketing Campaign

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It’s no surprise, then, that many retailers have an automated referral email for new customers.At drip, we notice two types of referral email turning up in our swipe file: offering a discount and; offering an amount off a future purchase.For the former, we’ll share the below example from fashion brand weekday.With a minimalist, yet aesthetically pleasing design, the brand reminds readers “sharing is caring” before offering a percent discount off a future purchase in exchange for referring a friend.Weekday discount email marketing for ecommercewhen clicking “refer friends,” weekday takes you to a page on its website where you can complete the required details through a dedicated popup.

Weekday discount popup email marketing for ecommercetravel company argentina phone number resource away, by contrast, frames its referral program with the memorable tagline, “give $ get $,” before explaining the offer beneath.Away referral discount email marketing for ecommercemuch like weekday, away takes the reader to a dedicated page on its website, but opts for a more complicated process of having the reader login first before making a referral.Away login page email marketing for ecommercethere are countless ecommerce systems for driving referrals once a reader is on your website, but it begins with having a good email and an unbeatable incentive.



Announcement email exampleswhen it comes to ecommerce marketing, awareness is everything. Even if you have a game-changing product that will revolutionize your industry, you won’t have much of an impact if nobody knows about it. You need to be able to get the word out quickly and reach the maximum percentage of your target audience. One of the most effective ways to do that is through announcement emails.One of our favorite announcement emails comes from bose, a brand known for specializing in audio equipment like headphones, speakers, and wearables.