Here's a breakdown of the types of databases and popular providers for both B2C and B2B lead generation:
B2C databases primarily focus on individual consumer data, including demographics, interests, purchase history, and contact information. These are often used for direct marketing, email campaigns, and telemarketing.
Types of B2C Data:
Demographic Data: Age, gender, income, marital status, education level, household size.
Psychographic Data: Interests, hobbies, values, lifestyle choices.
Behavioral austria whatsapp number database Data: Online activity, purchase history, website visits, brand interactions.
Geographic Data: Location, address.
Popular B2C Data Providers/Methods:
Consumer Data Brokers:
Acxiom: A major data broker providing comprehensive consumer insights for targeted marketing.
Experian Marketing Services: Offers consumer data, analytics, and targeting solutions.
Oracle Data Cloud (formerly Datalogix): Provides consumer data for various industries.
Epsilon: Focuses on marketing solutions, including consumer data for personalization.
Techsalerator: A global B2B and B2C data provider covering 219 countries with deep firmographic, POI, and contact coverages.
Alesco Data: Offers a broad range of accurate and targeted consumer data in the industry, with a focus on opt-in emails and compliance for the US market.
Email List Providers:
B2C Lead Generation Databases
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