Revenue Growth Specialist
Posted: Wed Dec 18, 2024 3:57 am
3 million UAH. Then, however, there was a drawdown due to the seasonality of demand. But even so, in January 2024, the relative income increased by 20.49%. And the ROAS indicator was 1091%. Online store AVECS This is definitely one of the most illustrative cases in recent times. When we started working in September 2023, the company received just over 11 thousand UAH in income thanks to Google Ads. And already in October, the amount reached almost 91 thousand UAH. In November - 405 thousand. In December 2023 and January 2024, income dropped slightly, but, again, seasonality plays a role. WITHOUT online store This case is not very indicative yet, since we have been working with the client for a short time.
In December 2023, the company's income from db telegram contextual advertising amounted to more than 77 thousand UAH. And already in January 2024 - over 166 thousand. And the ROAS indicator reached 207%. Online store aMebli We started working with aMebli in March 2023. In the first month, with a promotion budget of 136 thousand hryvnia, the company received income from contextual advertising of 855 thousand. As of January 2024, expenses amounted to 525 thousand UAH, and income - more than 1.7 million. The number of conversions has almost tripled. Expert opinion "Contextual advertising is a powerful and flexible tool. However, to achieve its maximum effectiveness, experience is needed. Among the main problems of self-setup, I can highlight the following: There are many routine tasks : in addition to production itself, manufacturers need to deal with distribution and advertising.
Lack of knowledge and experience : without deep knowledge, it is difficult to set up advertising effectively. Unstable results : sales price, order volume and ROAS may fluctuate. A much more reasonable solution would be to cooperate with an agency. This is the only way to be sure of a systematic approach, a sufficient level of expertise of specialists, stable growth of indicators and the use of opportunities for scaling. Remember that advertising provides at least 60% of all transactions. Usually this figure is even higher. In today's reality, it is no longer enough to press a couple of buttons in the advertising account and wait for sales. Many procedures must be completed before launch, some edits and work on the site must be done at least to be able to use the most effective tools.
In December 2023, the company's income from db telegram contextual advertising amounted to more than 77 thousand UAH. And already in January 2024 - over 166 thousand. And the ROAS indicator reached 207%. Online store aMebli We started working with aMebli in March 2023. In the first month, with a promotion budget of 136 thousand hryvnia, the company received income from contextual advertising of 855 thousand. As of January 2024, expenses amounted to 525 thousand UAH, and income - more than 1.7 million. The number of conversions has almost tripled. Expert opinion "Contextual advertising is a powerful and flexible tool. However, to achieve its maximum effectiveness, experience is needed. Among the main problems of self-setup, I can highlight the following: There are many routine tasks : in addition to production itself, manufacturers need to deal with distribution and advertising.
Lack of knowledge and experience : without deep knowledge, it is difficult to set up advertising effectively. Unstable results : sales price, order volume and ROAS may fluctuate. A much more reasonable solution would be to cooperate with an agency. This is the only way to be sure of a systematic approach, a sufficient level of expertise of specialists, stable growth of indicators and the use of opportunities for scaling. Remember that advertising provides at least 60% of all transactions. Usually this figure is even higher. In today's reality, it is no longer enough to press a couple of buttons in the advertising account and wait for sales. Many procedures must be completed before launch, some edits and work on the site must be done at least to be able to use the most effective tools.