Increased marketing costs
Posted: Mon Dec 23, 2024 7:00 am
Duplicate HubSpot data has a direct impact on your marketing budget. In CRM databases like HubSpot or Salesforce that have significant levels of duplicate data, you can waste up to 10%-20% of your overall budget by sending multiple messages to the same person. Not only is this a direct waste of your budget, but it also negatively impacts your brand image with prospects and customers who may receive different signals through your marketing campaigns.
Poor marketing data costs businesses $611 billion per year . That doesn’t even take into account the costs associated with processing that data. To avoid sending multiple messages to the same person and ensure your ukraine telephone numbers campaigns are using data from the right records, marketing teams spend a lot of time sifting through data and editing it by hand, often using Microsoft Excel, which can be time-consuming and tedious.
While investing in a solution like Insycle to manage duplicate data requires an upfront investment, it saves your marketing operations teams money in the long run by reducing campaign sizes, database sizes, and saving your team the time it takes to manage duplicate data across campaigns.
Connect Insycle & HubSpot
Loss of productivity
Lost productivity is perhaps the biggest problem duplicate data can cause for your marketing teams. To protect brand reputation, your marketing teams are forced to sift through data, use complex Excel formulas, and manually edit records that those formulas don’t allow them to spot.
Combing through a HubSpot database with thousands of records to find duplicates can take days or even weeks when done manually. That’s a lot of time your teams could have spent being more productive. Again, fixing duplicates by hand means your databases will never be completely clean. Your team may
Poor marketing data costs businesses $611 billion per year . That doesn’t even take into account the costs associated with processing that data. To avoid sending multiple messages to the same person and ensure your ukraine telephone numbers campaigns are using data from the right records, marketing teams spend a lot of time sifting through data and editing it by hand, often using Microsoft Excel, which can be time-consuming and tedious.
While investing in a solution like Insycle to manage duplicate data requires an upfront investment, it saves your marketing operations teams money in the long run by reducing campaign sizes, database sizes, and saving your team the time it takes to manage duplicate data across campaigns.
Connect Insycle & HubSpot
Loss of productivity
Lost productivity is perhaps the biggest problem duplicate data can cause for your marketing teams. To protect brand reputation, your marketing teams are forced to sift through data, use complex Excel formulas, and manually edit records that those formulas don’t allow them to spot.
Combing through a HubSpot database with thousands of records to find duplicates can take days or even weeks when done manually. That’s a lot of time your teams could have spent being more productive. Again, fixing duplicates by hand means your databases will never be completely clean. Your team may