Don’t use the same anchor text for different web pages. This will easily make Google “smart” and think: these are two identical web pages! As long as the anchor text is relevant to the subject or content of the linked page, it is unlikely that Google will penalize you even if you use an exact match anchor text.
However , this is not allowed for external links, only internal links. 5. Nofollow or Dofollow When using external links, some plugins will automatically mark them as nofollow, which tells search engines to ignore the link. Links marked with nofollow do not pass PageRank.
But internal links are different! We want to use internal links to pass PageRank, so lebanon mobile phone numbers database be sure to remember to mark dofollow. The difference between the two codes is shown in the figure: Nofollow and Dofollow Source: backlinko We can use the code to check whether the nofollow mark is used and decide whether to change it according to the needs.
Audit Tools We need to regularly review the internal links on the website to ensure that they can play a more effective role in the SEO process. But there are certainly a lot of links on the website, and manually checking them one by one is time-consuming and laborious.
At this time, we need to use some tools to review the internal links of the website: Google Search Console is an official tool from Google. It contains real data from Google searches, which we can use to better optimize our internal link optimization strategies.
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