ALWAYS remember to resize your photos .
They must weigh a maximum of a few hundred kb or you seriously risk slowing down the pages and permanently losing the user.
Don’t overdo it with colors . Choose a color palette that suits your brand and stick to it. Avoid turning your business website into a circus tent.
4. Take care of the User Experience
The user must be able to benefit from a correct browsing experience on the site. With any device available: PC, mobile, tablet.
Content must be optimized for any device and chinese overseas asia phone number data sections must respond correctly. Every button, page, box and CTA must be set up correctly.
create website user experience vs user interface Nicola Onida Easy Web Marketing
I may sound repetitive, but there is a certain difference between User Experience (UX) and User Interface (UI) when it comes to creating a website. UX refers to the complete optimization of a project, while UI deals with the visual presentation of the project itself.
5. Adapt your website to the content you want to publish
Choose carefully what people need (and want) to know about you and your company.
Check the information material already created (if you have done so).
texts
documents
brochure
Presentations
Images
corporate video
Find the right place for everything that already exists. And that can still be useful to adequately communicate your brand and your commercial offer.
Design “thematic areas” divided by content. Develop your website, blog, video and gallery pages in a practical way.
Content is there to help the user understand WHO you are and WHAT you do to solve their problems. Forget about anything that is just aesthetics for aesthetics' sake.
It is essential to be able to count on professional and quality photos and images. Guides, studies, research and insights that validate your commitment and your professionalism in the eyes of the user.
Rely on a Content Creator or Web Copywriter who can write the texts in a professional and captivating way.
6. Make sure your texts and sentences flow smoothly
Divide your website texts into paragraphs . Use bold text and headings to provide reference points while reading.
Avoid writing endless walls of text without pauses. Remember that reading, especially on digital media and screens, today follows increasingly faster times.
