Verde Lima uses E-goi and obtains a 10% increase in sales with E-mail Marketing
Posted: Wed Dec 04, 2024 8:15 am
Company improved communication and billing using Marketing Automation
With E-goi's email automation features, Verde Lima was able to improve communication with consumers and increase sales on its e-commerce site in Portugal. Image for illustrative purposes only: @rawpixel.com
With E-goi's email automation features, Verde Lima was able to improve communication with consumers and increase sales on its e-commerce site in Portugal. Image for illustrative purposes only: @ rawpixel.com
Marketing Automation is a powerful tool that can certainly help companies increase their revenue and grow. Just ask Verde Lima, which started using the automation tools of the E-goi platform and, as a result, achieved an excellent increase in online sales in Portugal. Let's take a look at this success story. Keep reading and find out more!
DISCOVER THE HISTORY OF VERDE LIMA!
Verde Lima is a company list of azerbaijan consumer email based in Portugal that operates in the raw materials trade sector for the sewing industry. Through an e-commerce site, this company currently sells fabrics, ribbons, buttons, cords, scraps and even cutting and sewing machines. But it wasn't always like this.
Founded in 2017 by businesswoman Ana Amendoeira, who specializes in fabrics for creative sewing and patchwork , Verde Lima had a physical store that operated in parallel with the brand's online store until 2020. But after the Covid-19 pandemic, Ana decided to keep only the online store.
Before Verde Lima began to become successful in the sector, its founder worked in different positions in two multinational companies in the Sportswear sector, Decathlon and ASICS , which undoubtedly gave her a good knowledge base to manage her own company.
Consider subscribing to our YouTube channel to receive content about Digital Marketing and e-commerce development in video. Access the Agência e-Plus Channel and then click the “Subscribe” button! You don’t have to pay anything, it’s a courtesy.
Finally, after Verde Lima had reached a certain stability, Ana realized that in order to grow, it was necessary to have better communication with consumers. So, she started looking for a tool on the market to solve this situation and ended up finding the E-goi Marketing Automation platform . It was the beginning of a new advertising project. Find out more below!
THE VERDE LIMA PROJECT WITH THE E-GOI PLATFORM
Verde Lima's project with E-goi consisted of several objectives, namely:
Improve communication with visitors and consumers in general of the virtual store;
Monitor the actions of leads (contacts) and customers throughout all stages of the Sales Funnel;
Generate insights to improve the online marketing and sales process.
Furthermore, the company's main goal was to increase sales. And to achieve all these goals, Verde Lima started using different solutions that are part of the E-goi platform's mix of resources. Learn about some of them in the next topic of this article!
SOLUTIONS
Among the solutions of the E-goi platform for the Verde Lima project we can mention, for example:
Shopkit : available for integration with E-goi, this app synchronizes the information from the virtual store and, therefore, allows you to insert products from the store in personalized emails and track sales;
Pop-up forms : Verde Lima used these E-goi solutions mainly to maintain communication with consumers, sending them purchase alerts while they browse the online store;
Email and Automation : after purchasing from the online store, Verde Lima customers receive an automatic email message. This message includes a satisfaction form, which generates insights for loyalty strategies.
Video: discover 7 advantages of Marketing Automation (use the player controls on YouTube to activate and translate the subtitles into your language)!
And last but not least, E-goi generates reports that include metrics such as new registrations and purchase intentions, which are essential for checking the health of Verde Lima's e-commerce. With these and other solutions, the results were surprising. Read on!
VERDE LIMA RESULTS WITH E-GOI
With E-goi, Verde Lima was able to get closer to customers at all stages of the Sales Funnel . In this way, the company obtained:
40% (average) increase in open rate on email campaigns;
10% increase in sales through Email Marketing.
As you can see, the E-goi platform has expanded the powers of Verde Lima's online store. It can certainly increase the powers of your store as well. Implement it to achieve results that are just as good or even better. Learn how to do this below!
HOW TO PROMOTE YOUR E-COMMERCE WITH E-GOI?
To implement a marketing automation and inbound marketing project using the E-goi platform, turn to Agência e-Plus for support! Agência e- Plus is certified in E-goi and is therefore qualified to create, migrate, test, configure and manage projects using this technology. In addition, it provides training, advisory and consulting services for you, the retailer, and your employees.
With E-goi's email automation features, Verde Lima was able to improve communication with consumers and increase sales on its e-commerce site in Portugal. Image for illustrative purposes only: @rawpixel.com
With E-goi's email automation features, Verde Lima was able to improve communication with consumers and increase sales on its e-commerce site in Portugal. Image for illustrative purposes only: @ rawpixel.com
Marketing Automation is a powerful tool that can certainly help companies increase their revenue and grow. Just ask Verde Lima, which started using the automation tools of the E-goi platform and, as a result, achieved an excellent increase in online sales in Portugal. Let's take a look at this success story. Keep reading and find out more!
DISCOVER THE HISTORY OF VERDE LIMA!
Verde Lima is a company list of azerbaijan consumer email based in Portugal that operates in the raw materials trade sector for the sewing industry. Through an e-commerce site, this company currently sells fabrics, ribbons, buttons, cords, scraps and even cutting and sewing machines. But it wasn't always like this.
Founded in 2017 by businesswoman Ana Amendoeira, who specializes in fabrics for creative sewing and patchwork , Verde Lima had a physical store that operated in parallel with the brand's online store until 2020. But after the Covid-19 pandemic, Ana decided to keep only the online store.
Before Verde Lima began to become successful in the sector, its founder worked in different positions in two multinational companies in the Sportswear sector, Decathlon and ASICS , which undoubtedly gave her a good knowledge base to manage her own company.
Consider subscribing to our YouTube channel to receive content about Digital Marketing and e-commerce development in video. Access the Agência e-Plus Channel and then click the “Subscribe” button! You don’t have to pay anything, it’s a courtesy.
Finally, after Verde Lima had reached a certain stability, Ana realized that in order to grow, it was necessary to have better communication with consumers. So, she started looking for a tool on the market to solve this situation and ended up finding the E-goi Marketing Automation platform . It was the beginning of a new advertising project. Find out more below!
THE VERDE LIMA PROJECT WITH THE E-GOI PLATFORM
Verde Lima's project with E-goi consisted of several objectives, namely:
Improve communication with visitors and consumers in general of the virtual store;
Monitor the actions of leads (contacts) and customers throughout all stages of the Sales Funnel;
Generate insights to improve the online marketing and sales process.
Furthermore, the company's main goal was to increase sales. And to achieve all these goals, Verde Lima started using different solutions that are part of the E-goi platform's mix of resources. Learn about some of them in the next topic of this article!
SOLUTIONS
Among the solutions of the E-goi platform for the Verde Lima project we can mention, for example:
Shopkit : available for integration with E-goi, this app synchronizes the information from the virtual store and, therefore, allows you to insert products from the store in personalized emails and track sales;
Pop-up forms : Verde Lima used these E-goi solutions mainly to maintain communication with consumers, sending them purchase alerts while they browse the online store;
Email and Automation : after purchasing from the online store, Verde Lima customers receive an automatic email message. This message includes a satisfaction form, which generates insights for loyalty strategies.
Video: discover 7 advantages of Marketing Automation (use the player controls on YouTube to activate and translate the subtitles into your language)!
And last but not least, E-goi generates reports that include metrics such as new registrations and purchase intentions, which are essential for checking the health of Verde Lima's e-commerce. With these and other solutions, the results were surprising. Read on!
VERDE LIMA RESULTS WITH E-GOI
With E-goi, Verde Lima was able to get closer to customers at all stages of the Sales Funnel . In this way, the company obtained:
40% (average) increase in open rate on email campaigns;
10% increase in sales through Email Marketing.
As you can see, the E-goi platform has expanded the powers of Verde Lima's online store. It can certainly increase the powers of your store as well. Implement it to achieve results that are just as good or even better. Learn how to do this below!
HOW TO PROMOTE YOUR E-COMMERCE WITH E-GOI?
To implement a marketing automation and inbound marketing project using the E-goi platform, turn to Agência e-Plus for support! Agência e- Plus is certified in E-goi and is therefore qualified to create, migrate, test, configure and manage projects using this technology. In addition, it provides training, advisory and consulting services for you, the retailer, and your employees.