How to sell on WhatsApp Business?
Posted: Thu Dec 05, 2024 10:00 am
Selling via WhatsApp has become a key strategy for many companies due to the immediacy, accessibility and personalization that this channel offers. Below, we show you how you can structure an effective sales strategy using WhatsApp:
1. Set up a WhatsApp Business account
To get started, you need iran phone number resource to set up a WhatsApp Business account , which will allow you to access additional tools such as labels, quick replies, product catalogues and automated messages. Complete your profile with all of your company's information: address, opening hours, description and links to your other digital channels; this gives confidence to your customers and offers a professional image from the start.
2. Create a product catalog
WhatsApp Business allows you to create a product catalog , which is a great way to showcase what you offer directly in the app. Here you can include photos, descriptions, prices, and purchase links. This way, customers can browse your products without leaving WhatsApp, making the purchasing process easier.
3. Use broadcast lists and segmentation
A key strategy for selling on WhatsApp is to segment your customers and send them messages through broadcast lists. You can divide your contacts by interests, purchase history or level of interaction, to offer them personalized products and promotions. Personalization is key to maintaining relevance and improving conversion rates.
4. Automate responses
Use WhatsApp Business automation tools to set up automated messages – these can be quick replies to frequently asked questions, welcome messages when a customer first contacts you, or automatic follow-up notifications. Automating part of the sales process ensures that customers receive information quickly, without the need for manual intervention.
1. Set up a WhatsApp Business account
To get started, you need iran phone number resource to set up a WhatsApp Business account , which will allow you to access additional tools such as labels, quick replies, product catalogues and automated messages. Complete your profile with all of your company's information: address, opening hours, description and links to your other digital channels; this gives confidence to your customers and offers a professional image from the start.
2. Create a product catalog
WhatsApp Business allows you to create a product catalog , which is a great way to showcase what you offer directly in the app. Here you can include photos, descriptions, prices, and purchase links. This way, customers can browse your products without leaving WhatsApp, making the purchasing process easier.
3. Use broadcast lists and segmentation
A key strategy for selling on WhatsApp is to segment your customers and send them messages through broadcast lists. You can divide your contacts by interests, purchase history or level of interaction, to offer them personalized products and promotions. Personalization is key to maintaining relevance and improving conversion rates.
4. Automate responses
Use WhatsApp Business automation tools to set up automated messages – these can be quick replies to frequently asked questions, welcome messages when a customer first contacts you, or automatic follow-up notifications. Automating part of the sales process ensures that customers receive information quickly, without the need for manual intervention.