Help Digital: Abradi expands hours of free consultancy

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Rockey39#
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Help Digital: Abradi expands hours of free consultancy

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Abradi-RS has expanded its Help Digital project, which provides free consultation hours with digital agents so that companies can accelerate their digitalization process, especially as a way to overcome the economic effects of the pandemic. In this second phase of the project, the number of consultants increased from seven to 11.

In the first two weeks of operation, more than 20 hours of consulting were made available to businesses in sectors such as footwear, pharmacy, creative industry, among others. “Help Digital is an initiative from Rio Grande do Sul that is serving as inspiration for digital agents throughout Brazil,” celebrates Moysés Costa, president of Abradi-RS.

Consultations can be scheduled directly at: To publicize the project, azerbaijan telemarketing list the entity has the support of two organizations that represent sectors that have been severely affected by the economic restrictions resulting from health measures: the Brazilian Association of Bars and Restaurants of the State (Abrasel RS) and Sindilojas Porto Alegre.

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E-Commerce is the most demanded area

The most popular service was e-commerce consulting, provided by businessman Fernando Lopes Maia, from Eau Rouge, a company specializing in e-commerce. “Many basic questions arise, but I have advised companies that do not yet sell digitally to use their experience with physical sales and start with the basics: selling through WhatsApp and Instagram, creating an account with PagSeguro, PayPal or another digital payment method, sending links for customers to pay for orders and delivering packages by post. These are actions that can be put into practice immediately, providing the opportunity to implement a more complete e-commerce solution, while already having some experience and obtaining good revenue in the meantime”, says Lopes. Many people in the market have also asked what will change with the new direct payment solution on WhatsApp, recently announced. “The trend is for it to include more people in the digital payment user base, but in practice, this service has already been offered by several players for a long time. It is not a big novelty from the standpoint of technological innovation, but it will reach a huge user base”, says the specialist.

Financial Planning Consulting

In addition to digitalization consulting, Abradi-RS also offers an option for companies with financial planning difficulties, through its director and consultant Cláudio Carvalho (Carvalho & Anschau). The other consultants are Antônio Gornatti (4All), Bianca Smaniotto (5 Marias), Eugênio Lumertz (Moove), Fernando Lopes (Eau Rouge), Giovanni Comunello (iTinvent), Iuri Andreazza (SmartData), Moysés Costa (Ondaweb), Rodrigo Pacheco (SmartData), Sebastião Ribeiro (Cartola) and Tatiane Mizetti (Reverso Integrated Communications).
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