The web servers and consumer devices
Posted: Sat Feb 22, 2025 9:33 am
When you add up all the energy consumption of all the internet contributes almost as much to the global average annual carbon footprint as the whole of Germany or the global aviation industry. Tom also mentioned the fact that although internet speed has been increasing in recent years, the average page load time has remained virtually unchanged due to data size. How to reduce the impact of the Internet on the planet within SEO? Make it easier and shorter for the user to find what they want on the Internet. By reducing the time the user spends finding what they want, the energy consumed will also be reduced. Handle images effectively – for example, by compressing them, using vector or CSS images instead of regular JPEGs. Last but not least , limiting the use of images . Tom included measurement results in his presentation, which showed that if an image does not have a significant informative meaning for the content, the average user pays almost no attention to it.
You can reduce the data size of your website by optimizing videos, system fonts , or using colors with the lowest energy consumption. The great thing about all the proposed solutions is that these activities benefit both the user in terms of UX (page loading speeds up), but also our planet thanks to the reduction in carbon footprint caused by reducing Bolivia Mobile Database energy consumption. 8. Mark Williams-Cook – Effective zero-volume keyword research and why it's important (by Frantisek Bielik) I think I wasn't the only one who was very interested in what useful things a presentation with this title could bring me. In his presentation, Mark focused on a very specific type of keywords.
He focused on keywords that have zero search volume. Short tail vs. long tail expressions Short tail keywords tend to have high search volume, are more competitive, and are difficult to rank for . Long tail keywords, which are longer and more specific, tend to have lower search volume and are less competitive. However, due to their more specific nature, they also have a higher probability of conversion. On the other hand, keywords with zero search volume (long and very specific keywords) are assumed to be unsearchable and will not benefit from optimization. Intent volume However, the opposite is true. Mark presented an experiment that he conducted through his own website.
You can reduce the data size of your website by optimizing videos, system fonts , or using colors with the lowest energy consumption. The great thing about all the proposed solutions is that these activities benefit both the user in terms of UX (page loading speeds up), but also our planet thanks to the reduction in carbon footprint caused by reducing Bolivia Mobile Database energy consumption. 8. Mark Williams-Cook – Effective zero-volume keyword research and why it's important (by Frantisek Bielik) I think I wasn't the only one who was very interested in what useful things a presentation with this title could bring me. In his presentation, Mark focused on a very specific type of keywords.
He focused on keywords that have zero search volume. Short tail vs. long tail expressions Short tail keywords tend to have high search volume, are more competitive, and are difficult to rank for . Long tail keywords, which are longer and more specific, tend to have lower search volume and are less competitive. However, due to their more specific nature, they also have a higher probability of conversion. On the other hand, keywords with zero search volume (long and very specific keywords) are assumed to be unsearchable and will not benefit from optimization. Intent volume However, the opposite is true. Mark presented an experiment that he conducted through his own website.