With this free tool, you can see the evolution of any Facebook Page's community and its engagement rate over the past month (no other date ranges can be selected). You'll see how many followers it has gained and on what dates, the geographic distribution of its fans, the Page's engagement rate and daily interactions, how many posts it has published and what the daily average is, what type of post receives the most engagement, and which three posts, specifically, have achieved the most engagement and impact over the past month. And all of this, without needing to register to use the tool.
Also free, LikeAlyzer automatically performs a complete review of a page's strengths and weaknesses : the number of daily posts published, engagement, response time, and more. It also offers specific tips for improving page performance, effectiveness, and message reach. Simply enter the URL of the fan page you want to monitor.
It offers a wide range of free tools, special lead including the "Facebook Competitive Analysis Report ," which allows you to compare your page's performance with up to ten other fan pages (as long as each page has no more than 250,000 fans). To obtain the report, you will need to provide several pieces of information, including your email address, phone number, company name, and job title.
To measure the performance of your fanpage5. Facebook Page Insights
Yes, you're right: Facebook Page Insights are your Facebook Page Statistics, the "old-school" ones. Unlike other platforms, Facebook offers very detailed data about your Page's followers, interactions, reach , how your audience reaches your Fan Page, what content is most successful and why, when your followers are online, where they live, their age... Review them periodically to analyze the evolution of your Facebook Page and improve your strategy.