While the technical features of your product are important, the main focus should be on the benefits it provides to the customer. For example, instead of listing “1TB Storage Capacity,” you could say “Never worry about running out of space for your important files again.”
Include social proof
Social proof, such as testimonials, case studies, and customer reviews, are powerful tools for convincing visitors of your product’s reliability and effectiveness. They help build trust, especially for those who are new to your product.
Tip: On GreatPages , you can easily integrate buy bulk sms service testimonials and reviews sections into your sales page templates.
Step 4: Add quality images and explainer videos
The human brain processes images 60,000 times faster than text. Therefore, adding high-quality images and explanatory videos can significantly increase your page's engagement.
Product images
Show clear, crisp images of your products. If possible, offer different angles and even a video showing how it works. This helps eliminate any uncertainty the customer may have before making a purchase decision.
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