Factors for account-based ranking
Shipping prices, policies and delivery times
Return policy
Speed of response to customer inquiries
Quality assessment of feedback
Listing-based ranking factors
Level of information about the product
High-quality images
Product descriptions
Price points
Your search ranking depends in part on how you run your business, such as how you handle shipping mom database and returns, etc.
But it also depends on factors that you can use to optimize good old regular SEO , like in your product descriptions and titles, etc.
So, let's take a closer look at what you can optimize to get your eBay listings to the top of search results.
1. Optimize your ad title
It's surprising how important the title of your ad is.
Title Builder analyzed one million eBay titles to see how certain elements influenced the number of sales.
As you might expect, they found that more popular keywords in titles mean more sales (up to a point).
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