Network Marketing Trends in Kazakhstan 2024
Posted: Mon Apr 21, 2025 7:12 am
Network marketing in Kazakhstan began its development in the 1990s and now the MLM market of the state continues to actively develop. Although traditional stores and counters still hold a strong position in Kazakhstan, the share of network companies increases annually. More than 150 foreign and domestic brands on the Kazakhstan market already use network marketing to sell their products.
Economic dynamics in Kazakhstan
Kazakhstan is the 9th largest country in the world and is characterized by sustainable economic development. Currently, the main source of favorable changes is the use of raw materials potential. Industry and trade also play a major forex data role, providing 46% of the state's GDP.
Despite the difficult economic situation in the world, by the end of 2023, Kazakhstan saw a steady economic growth of 5%. The driving force was oil exports and an increase in investment by 13.7% - up to $39.5 billion.
According to the World Bank, in 2022 the country's GDP reached 261.4 billion US dollars , the population increased to 20 million people, and the GDP per capita amounted to $13.3 thousand.
Kazakhstan has a high inflation rate, but there is also a positive trend here. The annual inflation rate has started to move down and is now 8.4% - 1.4% less than the previous period. This factor should also be taken into account when setting prices and calculating a marketing plan.
Economic dynamics in Kazakhstan
Kazakhstan is the 9th largest country in the world and is characterized by sustainable economic development. Currently, the main source of favorable changes is the use of raw materials potential. Industry and trade also play a major forex data role, providing 46% of the state's GDP.
Despite the difficult economic situation in the world, by the end of 2023, Kazakhstan saw a steady economic growth of 5%. The driving force was oil exports and an increase in investment by 13.7% - up to $39.5 billion.
According to the World Bank, in 2022 the country's GDP reached 261.4 billion US dollars , the population increased to 20 million people, and the GDP per capita amounted to $13.3 thousand.
Kazakhstan has a high inflation rate, but there is also a positive trend here. The annual inflation rate has started to move down and is now 8.4% - 1.4% less than the previous period. This factor should also be taken into account when setting prices and calculating a marketing plan.