What and how to tell employees when it's unclear what will happen next

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Sumona1030
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Joined: Tue Sep 23, 2025 3:25 pm

What and how to tell employees when it's unclear what will happen next

Post by Sumona1030 »

The success of any company depends largely on how the leader communicates with the team. Your calm and confidence will help employees avoid panic and focus on their work. I'm sharing tips that Wunder Digital office directors in Russia, Uzbekistan, Belarus, and Moldova are actively using in today's climate.

Tip 1: Involve employees in developing a crisis recovery plan
If you're developing a business development plan during a crisis, you need to gather the most complete picture of what's currently happening in your company. To do this, you can reach out to your employees—they'll be able to share their insights on the prospects within their expertise.

Once all team members have expressed their views, mozambique telemarketing database you'll be able to assess the company's strengths and weaknesses and determine the best direction to take. This approach to decision-making also helps strengthen relationships with your team: employees see that you value their opinions on such important company issues.

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Olga Nesterovich, Director of Wunder's Russian office, believes that people are the most valuable asset in any company. The quality of their work and the company's ability to cope with the crisis largely depend on the employees' attitude. Therefore, even in uncertain times, Olga always communicates with employees about the immediate plans and business development prospects. This ensures the team is kept informed and understands that management has a vision for the company's future.

How to manage a team during a crisis

Tip 2: Be honest with your team
Igor Kim, director of Wunder's office in Uzbekistan, advises telling employees only the truth and not hiding even the most unpleasant news from them.

If you've been working with your team for a long time and are satisfied with their performance, they're true professionals. Empower your team to understand the real state of your business so they can make the right decisions, adjust their work accordingly, and ultimately, keep the company afloat during this crisis.

Tip 3: Discuss news with your team that may impact the company's operations.
If you're increasingly hearing heated discussions about new sanctions and restrictions in the office, not only during lunch breaks but also during work hours, it's time for you to intervene. Have a conversation with your team and explain that while we can't influence world events right now, we can still do our jobs well to ensure a decent standard of living for ourselves and our loved ones.

At the same time, employees should have the opportunity to vent their emotions. For example, during team meetings, we discuss news that directly or indirectly affects our company's operations. Nowadays, people have many sources of information, the veracity of which is difficult to verify. After the latest "big" headline appears online, to avoid unnecessary panic among the team, I explain to employees how the news could actually impact our company.

Tip 4: Show concern for your employees to maintain their productivity
Over many years of working shoulder to shoulder, a manager can become close to their team. If you adhere to this approach with your employees, they will look to you for not only fine words and management decisions, but also personal support.
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