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WhatsApp Business, the new customer service channel for companies

Posted: Thu Dec 12, 2024 10:28 am
by bitheerani22010
For a few months now, Spanish companies have been able to WhatsApp their customers through WhatsApp Business . This new application, currently free, makes it easier to contact customers . Do you want to know how it works? We'll tell you all about it in this post.



FEATURES OF WHATSAPP BUSINESS
This is a new service that aims to become a new communication channel for companies to send information to their customers via WhatsApp. At the moment, this information is not advertising, but rather useful bolivia phone number library for users, such as the delivery status of a product or information about a promotion. To avoid abusive practices by companies, users will be able to block and mark as spam those messages they do not want to receive.

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This version adapted to the working world offers a series of features that can be very useful for companies. They are the following:

Verified company profiles can be created . Customers can also view important company details such as industry, location, contact information, and website or blog . Best of all, there is no need to link your account to a mobile number. A landline, such as an office phone, will do.
The app offers important data in the form of statistics about messages. You will be able to access all the information about the messages you have sent.
Another positive aspect of WhatsApp Business is the “ Away Messages ”, which will be sent automatically when you are not available. Likewise, you can also send “Welcome Messages ”, to greet anyone who writes to you for the first time, or when they contact your company again after 14 days without exchanging any messages.
The latest new integration is “Quick Replies ”, messages that you can prepare in advance and that are automatically filled in by just typing a word. If you add “/thanks”, it will respond for you, for example, “Thank you for contacting us”.


WHAT ELSE DO YOU NEED TO KNOW?
WhatsApp Business requires you to choose a business name when you create an account . You can't change this name, so we recommend that you think carefully before adding it because you won't be able to make changes later .

At the moment, WhatsApp does not allow you to have two accounts associated with the same mobile . So if you register the same phone for WhatsApp and WhatsApp Business, you will only be able to use one of the two services. Although this also has the advantage of being able to separate the private version from the business version.