The arrival of Covid changed the way we do business. Online events multiplied as people abandoned in-person events due to the different safety measures that were being adopted.
It’s been more than two years since the pandemic began, and now in-person and hybrid events have made a comeback. We already know that rwanda b2b leads marketing never stops innovating, but there is one thing that will remain true regardless of whether we are talking about the online or in-person world. Email marketing is one of the most important and effective channels.
No matter what your goal is, whether it's converting a lead into a customer, attracting a new subscriber or creating excitement for your next event, email marketing is the perfect channel to achieve it.
As marketers continue to plan events for brands, we thought it was a good time to share some tips and best practices on how to write an event invitation . Here we go!
Why send invitations by email?
An email invitation is a digital version of the typical card or paper invitation. The goal, like any other invitation, is to create buzz around your corporate events , raise awareness and increase the number of attendees.
Email invitations differ from traditional invitations in that you can be more strategic in how you send them, as well as in how you measure participation and success.