According to the hubspot state of marketing report, only % of marketers telemarketing sms phone number data felt that their outbound lead generation efforts provided valuable leads. Outbound leadsas a result, more companies are focusing on nurturing inbound leads instead of spending too much time and money following up on outbound prospects.Source: hubspot email marketing is the most common lead generation strategy…according to statistics published by apsis, the most common lead generation strategy is email marketing.
Around % of businesses use email marketing as their first port of call when it comes to generating leads.Although many marketers are trying out new lead generation methods like social media, email marketing still remains the most popular and most effective way to generate high-quality leads, particularly for bb businesses. Lead generation strategysource: apsis … followed by event marketing and content marketingother popular lead generation tactics that bb businesses are using include content marketing and event marketing.
