E-commerce tools: The Facebook on the social find person by phone number mexico network. All these benefits make Facebook a powerful tool for business promotion, especially when it comes to attracting new customers and increasing brand awareness. Existing payment models Before we get to the main question - how much does Facebook advertising cost, let's look at the existing payment models. The most commonly used is pay per click (CPC, Cost Per Click). This method assumes that the advertiser pays for each click on their ad. However, there are also alternative options: Cost Per Action (CPA) — in this case, the advertiser pays for a specific conversion. The average cost of this model is about $18. Cost Per Mille (CPM). Typically, Facebook advertising prices in Ukraine range from $10-15 per 1,000 impressions. Cost Per Lead (CPL): The average cost of a lead on Facebook ranges from $5 to $30.

The cost of Facebook advertising often correlates with the user's proximity to the target action. For example, ads aimed at high audience engagement are usually more expensive. At the same time, other formats of user interaction can be very affordable. For example, viewing an advertising video can cost only $0.015 per interaction. How to get the best results with minimal investment how much does facebook advertising cost A clear understanding of your goal will help you save money when promoting. The most common of them are: Increasing awareness. The best way to achieve this goal is to use the cost per 1000 impressions model. Let's say you have a budget of $300. If you spend it on pay-per-clicks (at a cost of $0.05 per click), the number of clicks will be 6000 (300/0.05). If you use the cost per impression model ($1 per impression), you will be able to reach many more potential customers: 1000*300/1=300,000.