Women have mastered most business fields, becoming accomplished accountants, event managers, fitness trainers, and many other professions. As a budding businesswoman, the opportunities ahead are limitless. But your personal passion should be the determining factor in your career choice.
Like any woman, you can start any business; all it takes to start your own from scratch is learning about the new field and comparing it to your own potential. It's also important to evaluate relevant business ideas for women entrepreneurs in 2025: comparison makes decision-making easier.
female entrepreneur
70 Best Business Ideas for Women in 2025
Don't forget to check out the Telegram channel about entrepreneurship with Roman Dzhunusov, a serial entrepreneur with 10 years of experience. There you'll find useful information on starting and growing a business, free consultations, and a community of like-minded people.
Here is a list of business ideas for women, prepared based on social research and market analysis.
1. Marketplace agency for local brands
A small team handles the full cycle of product listings on Wildberries, Ozon, and Yandex Market: photo content, demand analytics, advertising purchases, and FBS/FBO logistics. The e-commerce boom (marketplace sales growth of >40% in 2024 and Yandex's plans to double turnover by 2025) ensures a steady flow of clients from individual entrepreneurs and manufacturers, who find it easier to outsource this work on a turnkey basis.
2. Niche brand of natural women's cosmetics "Made in Russia"
A line of skincare products made from local ingredients (Arctic berries, medicinal herbs, Altai propolis) with an emphasis on clean beauty and a low carbon footprint. With some foreign brands leaving, the premium eco-cosmetics segment is becoming increasingly empty, and consumers are increasingly seeking safe ingredients and patriotic labels.
3. Online school of digital professions for mothers on maternity leave
Courses in UX design, marketplace analytics, and neural network copywriting; flexible scheduling, classes via Telegram brazil telemarketing database bot and/or web platform. The EdTech market is experiencing a second wave of growth, and 4.5 million individual entrepreneurs in Russia are creating demand for female-friendly retraining.
4. Elderly care service
Female home care teams visit people aged 55+ to provide household assistance, medication delivery, and video updates to their sponsor children. The aging population and children working remotely in other cities are creating a steady demand for trusted care.
5. Cyclical Fitness and Women's Health Club
A physical studio and app where workouts are synchronized with the phases of the menstrual cycle, and a nutritionist and gynecologist are available by subscription. The fem-tech and preventative medicine trend is growing, and a wealthy audience is willing to pay for personalization.
6. Platform for resale and upcycling of children's products
Mothers exchange or sell strollers, clothes, and toys, with online condition assessments and courier pickup. The circular economy reduces family expenses and addresses the environmental problem of disposable items.
7. Gastronomic tours across Russia's regions for female travelers
Signature weekend itineraries (to cheese farms in the Moscow region, fishing cooperatives in Karelia, and wineries in the Don region) with safe transportation and photo support. Domestic tourism is growing amid visa restrictions; female audiences are seeking intimate formats and Instagram-friendly content.
8. Urban vertical farm of microgreens and exotic mushrooms
A 40-foot container or an empty house basement is being converted into hydroponics using Russian LEDs. Restaurants and marketplaces purchase the harvest under contract; the margins are higher than traditional farming, and government support for "green" projects will subsidize up to 25% of the CAPEX in 2025.
9. Mobile eco-cleaning Clean&Green
On-site cleaning of apartments and offices using biodegradable chemicals and reusable microfibers. Demand for cleaning is steadily growing, and our "green" approach strengthens our competitive advantage and provides access to corporate clients who value ESG policies.