Conducting a reverse auction
This type of business model was introduced in the US, but it's also successfully implemented on some websites in Russia. israel telemarketing database The idea is that customers offer a reasonable price for a service or product. This approach recently sparked a sensation on the booking website Priceline.com. Visitors to the platform selected a hotel based on city, neighborhood, and other criteria, such as star rating. They also indicated the price they were willing to pay for their stay. If the price was lower than the hotel's rates, the customer received the hotel details and a booking reference number.
Some lender search services operate on this principle. Borrowers can independently choose loan terms, research rates from different companies simultaneously, and then purchase the most suitable services.
Subscription
Subscription-based payment is the foundation of this business model. It gained popularity thanks to the emergence of online publications. It is now actively used by software developers and companies providing online services. The most notable example is the numerous online cinemas.
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How to build a business model
How to build a business model
The business models listed above are not exhaustive. There may be more, but at the startup stage, adopting new business models cannot guarantee success. Minimizing the risk of failure and achieving good profits is possible by using effective models. This will make running a business much easier. However, it's important to know how to build a business model. There are several methods for this, all of which were developed at different times and are not similar to each other.
The most common is the Osterwalder template. The management theorist co-created this method with Yves Pigneur. It's popular with aspiring entrepreneurs and IT companies. The idea is to describe processes on a single sheet of paper.
The template includes 9 blocks:
product values;
important partnership.
Based on the results of each block, a business concept is developed. Activities can be adjusted by replacing any block and evaluating subsequent changes.