Described as an on-page SEO tool , Surfer SEO is specifically aimed at long-form content creators.
However, people who write shorter content and copy can also see dramatic improvements in their efforts.
It allows you to uncover keyword opportunities, plan content, audit existing articles, and write new articles that [rank] with [AI content generation].
What is Surfer SEO?
Surfer SEO is a suite of on-page content tools.
Surfer SEO Home
It is primarily built for SEO-focused bloggers greece telemarketing database and content creators, and aims to make SEO accessible to anyone, regardless of experience and background.
So, even if you are a complete beginner, you can still use Surfer to strengthen your SEO content writing.
That's because Surfer allows its users to:
Do some light “keyword research” and group keywords by topic.
Plan a content roadmap based on intent and competitive signals
Create comprehensive "content briefs"
Use AI to research, write, edit, and optimize content from scratch
And audit existing content
Plus, it has a friendly SEO Chrome Extension to help with keyword research on the fly!
It's similar to Semrush and Ahrefs in that it offers keyword research. However, it offers more tailored solutions for modern creators and bloggers.
But there's one caveat. Tools like Semrush and Ahrefs are designed for in-depth keyword research, tracking, and competitor analysis. While Surfer has research capabilities, it doesn't include tracking features with its basic subscription, but it's available as an add-on.
I wouldn't rely on it for keyword-heavy tasks; there are other tools better than Surfer SEO for keyword research.
To ensure “topic clusters” and track important terms, I will still use Semrush and similar tools in combination with Surfer.
Why Do Users Love Surfer SEO Content Editor?
Surfer's hero feature is the Content Editor. It's the "star of the show," as some users put it.
The “Content Editor” works by collecting data from the best results in the “Google SERP” so you can write the most optimized article on a topic.
Surfer SEO content editor
In theory, you have the best chance of ranking for a query if your blog post shares many of the same key characteristics as top-performing blog posts in the same search vertical.
This strategy is called correlational SEO .
So when you enter a [query], Surfer collects attributes like:
All of this information allows you to create [very precise] data-driven blog posts and content outlines.
But! Here's the essential advice: "Don't just rewrite what's on the SERP." Instead, learn from the best content in your field, but be sure to inject uniqueness into your blog posts.
Ultimately, some factors beyond your control [still] play a role.
For example, you may have written the most [optimized] blog post you could, with Surfer as your faithful companion.
However, the competition may still have hundreds of quality backlinks. The SERP for that term may be a zero-click search or filled with paid results. The list goes on.
How Does Surfer SEO Generate Content?
Using a combination of natural language processing ( NLP , which focuses on generating human language in a meaningful and useful way) and data gleaned from Google SERPs, Surfer SEO tells users how to write content for [any] "search query".